Toke heads up the creative department at Zendesk. He spends every waking hour contemplating how to make customer service sexy again. Before Zendesk, Toke ran KALIBER10000, the “designer’s lunch box” of the 90s. (Highlights include dry-humping Björk in an animated GIF.) He then co-founded the design studio Cuban Council and oversaw a number of projects including design work for Suicidegirls, NASA, BBC and Tyra Banks. On the weekends he works on converting his wife and two young sons into Arsenal supporters.