Medium is building a new kind of media product — one centered around conversation and reaction, where audience engagement is not an afterthought but something fundamentally new and participatory at its core.
Design has been in Medium’s DNA since its inception and always will be; it’s at the heart of our product, our culture, and our success. Trusting our intuition, making bold design choices and running radical experiments are essential to the way we work. By challenging assumptions about the way people create and share stories, we design the tools and system that ignites, encourages and spreads self-expression.
We started out by building a seamless writing experience on the web. It’s time to bring that foundation to mobile with new solutions more specific to each platform.
A huge component of Medium’s value proposition resides in distributing the right stories to the right audience. How might we design a better system?
Recently, we’ve shifted more of our attention on the product side from creating tool value to creating network value. Creating and designing a thoughtful reaction system is our primary focus.